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Visual Social Marketing For Dummies - 1st Edition (2014) (Pdf, Epub & Mobi) Gooner

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Description

 							
  
  
  Pages: 336 
  Publisher: John Wiley & Sons; 1 edition (18 Mar. 2014)
 
Language: English
  ISBN-10: 1118753488
  ISBN-13: 978-1118753484
  
  How to implement a
best–in–class visual marketing plan It′s no secret that visual content online really draws in
viewers. People love Pinterest, Facebook, and the like for visual sharing and engaging. Smart marketers know their
companies need to tap into this, but where and how to start? Visual Social Marketing For Dummies offers a clear roadmap
for creating effective, well–defined visual social marketing strategies as part of your overall marketing and
social media plans. From defining goals to developing highly visual content across a range of social media platforms,
this book is the perfect step–by–step guide to get you there. The book explores Pinterest, Instagram,
Vine, Tumblr, YouTube, SlideShare, and Twitter, among many topics and resources, and includes useful examples from
leading brands and companies across a variety of industries. Helps you set goals that align with your budget and
resources and then lay out a visual social marketing plan Covers image–based platforms, such as Pinterest,
Instagram, and Vine, as well as social media platforms including Facebook, Tumblr, YouTube, Twitter, and SlideShare
Explores visual tools, including infographics, presentations, and video Explains how to track and measure the
effectiveness of your visual marketing efforts Make your brand stand out from the crowd with the information, tips,
techniques, and examples you′ll find in Visual Social Marketing For Dummies .
  
  About the Author
  
  Krista Neher is the CEO of Boot Camp
Digital, author of the bestselling Social Media Field Guide , and an international speaker. She spent over five years
working at Procter & Gamble on some of the biggest brand launches and is now a leading consultant, speaker, and
educator on social media marketing. 						

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